Paramount had a lot to promote in 1943. It appeared Famous Studios was on its way to rival the Hollywood cartoon studios in popularity and quality. The Popeye cartoons were generally all winners, and the studio’s backbone would be switching to full Technicolor for the 1943-44 season. The color promotion doesn’t work particularly well, given the Sales News panels are on standard newsprint. And May 13’s gag could only work in 1943!
New series were gearing up: the Noveltoons and Little Lulu. The little charmer made her debut in Paramount Sales News mimicking Paramount player Veronica Lake’s look. Lulu would be a heavy selling point in the trades from here on.
Then of course, there’s the revival no one asked for — everyone’s favorite, Spunky! And trust me, you haven’t seen the last of him…
BELOW: The Hungry Goat released June 25th 1943