This week we cover May and June 1935 – with more rarely seen Fleischer promotional art from the pages of Paramount Sales News. By now, Betty was in long skirts and in costume dramas (see below – No! No! A Thousand Times No! released May 24th 1935) but was still known for her pre-code sex appeal (note May 22nd’s “Jacking Up” double entendre). All the Popeye cartoons here play up his incredible strength – on screen and at the box office – as he becomes the biggest cartoon star of the 1930s (surpassing Mickey Mouse at this point). Choose Yer Weppins (below, released May 31st) is a perfect example of Popeye’s winning personality.
(Click images to enlarge)