It’s been a while since I’ve done an anime post. Well, maybe I can get back to it a bit for the New Years.
Every week, Mike Kazaleh has been sharing some delightful commercials that aired in America’s television in the past 50-60 years. Well, it just so happens that Japan also have their share of animated commercials.
The downside is that it’s harder to find information on what studio made commercials, and who made them. I’ll try to give out what I can dig up when applicable.
Torys Whiskey has been manufactured by Suntory since 1907. In 1958, they introduced a character named “Uncle Torys” for use in both print and animated advertisements. He was designed by Ryohei Yanagihara (born 1931), a cartoonist and designer who was part of a group with Yoji Kuri and Hiroshi Manabe, working on their own animation.
Uncle Torys is still used in commercials today, complete with stylized limited animation.
Here’s one from the 1958, featuring Uncle Torys encountering an alien who wants some drink.
Another commercial for an alcoholic beverage, this time sake from Kizakura company. Their commercials featuring “Kappas” has been on air since 1959. Below is a kappa commercial from 1972.
The Kappa characters was designed by cartoonist Kō Kojima (born 1928)
This is one of those products that only Japanese people are familiar with. Edo Murasaki is a brand name for tsukudani, a type of seaweed that’s been boiled in soy sauce. Usually put on top of rice.
TCJ, the same company that made “Gigantor”, “8th Man”, and other early TV anime, produced these commercials. This one is from 1958.
Suntory Port Wine
Here’s a dreamy commercial from 1962, advertising Suntory’s brand of wine. Toei Animation produced this.
A 1953 commercial that aired on Nippon Television, featuring a rooster and a Seiko clock. Produced by Dentsu.
How about some stop-motion to end the post? From 1964, this was for a brand of soap and laundry detergent. This was directed by Kihachirō Kawamoto (1925-2010) at Shiba Production. After some encouragement from Jiří Trnka, Kawato started producing his own short films using puppets.