The Origin of Cap’n Crunch
Cap’n Crunch first appeared on a cereal box in September 1963 and went on to become one of the most beloved and long-running cereal spokesmen. Here’s his story.
Cap’n Crunch first appeared on a cereal box in September 1963 and went on to become one of the most beloved and long-running cereal spokesmen. Here’s his story.
“Based on our character, Quaker Oats was requested to develop the crunchiest cereal they could make. And we made our commercials as much like entertainment cartoons as possible.”
“Jay Ward’s Animated Cereal Capers”, a new Cartoon Research mini-book, explores the Cap’n’s story and the men behind his creation in 1962.
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