We round out the last two months of 1935 with a handful of holiday themed panels. The “Popeye Club” the sailor touts was in response to the animated cartoons’ enormous popularity, and a means of cashing in on kids’ love of the character. (See the extra photos—sorry for the quality.) Save the rat, no other character was able to maintain this sort of popularity for an extended period in this era. (Flip, Oswald, and Krazy, take a hike to hell.) The ever-dying queen of the animated screen still pressed on through all of this, though.
To answer a repeated question in the comments: no, Paramount Sales News didn’t promote the Color Classics or Screen Songs like they did with Popeye or Betty. Yet. When did they start to? Check back here each week and find out.
Click each thumbnail below to enlarge
Below: a few samples of what the Paramount salesmen were selling to the theaters at the time these promotional pieces above appeared in print.
THE SPINACH OVERTURE (released Nov. 7th 1935)
BETTY BOOP, WITH HENRY, THE FUNNIEST LIVING AMERICAN (released Dec. 22nd 1935)